/**
  * Get "element type" value for Content Templates.
  *
  * Works correctly only if WPML is active.
  *
  * @return string
  * @since 1.10
  */
 static function get_wpml_element_type() {
     if( null == WPV_Content_Template_Embedded::$wpml_element_type ) {
         WPV_Content_Template_Embedded::$wpml_element_type = apply_filters( 'wpml_element_type', WPV_Content_Template_Embedded::POST_TYPE );
     }
     return WPV_Content_Template_Embedded::$wpml_element_type;
 }