public static function schema_org_head_tags()
{
// Take meta tag designations, and apply them to the HTML elements
$tags = PLS_Meta_Tags::determine_appropriate_tags();
ob_start();
?>
<!-- Schema.org Tags -->
<meta itemprop="name" content="<?php
echo $tags['title'];
?>
">
<meta itemprop="email" content="<?php
echo $tags['email'];
?>
">
<meta itemprop="address" content="<?php
echo $tags['address'];
?>
">
<meta itemprop="description" content="<?php
echo $tags['description'];
?>
">
<meta itemprop="url" content="<?php
echo $tags['url'];
?>
">
<?php
$tags_html = ob_get_clean();
echo $tags_html;
}
public static function determine_appropriate_tags()
{
// Check for memoized return value...
if (!empty(self::$page_tags)) {
return self::$page_tags;
}
global $post;
$tags = array();
// get page template
$page_template = self::determine_page_template();
// determine $meta_tag_designations
switch ($page_template) {
case 'neighborhood':
// Neighborhood / City Page
$term = get_term_by('slug', get_query_var('term'), get_query_var('taxonomy'));
$tags['title'] = $term->name;
$tags['address'] = "";
$descrip = strip_tags($term->description);
$descrip_more = '';
if (strlen($descrip) > 155) {
$descrip = substr($descrip, 0, 155);
$descrip_more = ' ...';
}
$descrip = str_replace('"', '', $descrip);
$descrip = str_replace("'", '', $descrip);
$descripwords = preg_split('/[\\n\\r\\t ]+/', $descrip, -1, PREG_SPLIT_NO_EMPTY);
array_pop($descripwords);
$tags['description'] = implode(' ', $descripwords) . $descrip_more;
$image_array = get_tax_meta($term->term_id, 'image_1');
$tags['image'] = isset($image_array['src']) ? $image_array['src'] : '';
break;
case 'search':
$tags['itemtype'] = 'http://schema.org/LocalBusiness';
$tags['title'] = 'Search results for: ' . get_search_query();
break;
case 'category':
$category = get_the_category();
$tags['title'] = $category[0]->cat_name;
$tags['description'] = $category[0]->description;
break;
case 'date':
if (is_day()) {
$tags['title'] = get_the_date() . ' Archives';
} elseif (is_month()) {
$tags['title'] = get_the_date('F Y') . ' Archives';
} elseif (is_year()) {
$tags['title'] = get_the_date('Y') . ' Archives';
} else {
$tags['title'] = 'Blog Archives';
}
break;
case 'tag':
$tag = single_tag_title('', false);
$tags['title'] = $tag . ' tagged posts';
$tags['itemtype'] = 'http://schema.org/Blog';
$tags['description'] = tag_description();
break;
case 'author':
$tags['author'] = get_the_author();
$tags['itemtype'] = 'http://schema.org/Blog';
$tags['title'] = 'Author Archives: ' . get_the_author_meta('display_name', get_query_var('author'));
// $image - should be author's face is one is set... could also check for same name in agent's list too.
$tags['description'] = tag_description();
break;
case 'property':
$content = get_option('placester_listing_layout');
if (isset($content) && $content != '') {
return $content;
}
$html = '';
$listing = PLS_Plugin_API::get_listing_in_loop();
if (is_null($listing)) {
break;
}
// Single Property
$tags['itemtype'] = 'http://schema.org/Offer';
if (isset($listing['location']['unit']) && $listing['location']['unit'] != null) {
$tags['title'] = @$listing['location']['address'] . ', ' . $listing['location']['unit'] . ' ' . @$listing['location']['locality'] . ', ' . @$listing['location']['region'];
$tags['address'] = @$listing['location']['address'] . ', ' . $listing['location']['unit'] . ' ' . @$listing['location']['locality'] . ', ' . @$listing['location']['region'];
} else {
$tags['title'] = @$listing['location']['address'] . ' ' . @$listing['location']['locality'] . ', ' . @$listing['location']['region'];
$tags['address'] = @$listing['location']['address'] . ' ' . @$listing['location']['locality'] . ', ' . @$listing['location']['region'];
}
$tags['image'] = @$listing['images']['0']['url'];
$tags['description'] = esc_html(strip_tags($listing['cur_data']['desc']));
break;
case 'agent':
$tags['itemtype'] = 'http://schema.org/RealEstateAgent';
$tags['title'] = $post->post_title;
break;
case 'service':
$tags['itemtype'] = 'http://schema.org/ProfessionalService';
$tags['title'] = $post->post_title;
break;
case 'testimonial':
$tags['itemtype'] = 'http://schema.org/Review';
$tags['title'] = $post->post_title;
break;
case 'community':
$tags['title'] = $post->post_title;
$tags['description'] = PLS_Format::shorten_excerpt($post, 155);
break;
case 'single':
$tags['itemtype'] = 'http://schema.org/BlogPosting';
$tags['title'] = $post->post_title;
if (has_post_thumbnail($post->ID)) {
$post_image = wp_get_attachment_image_src(get_post_thumbnail_id($post->ID), 'thumbnail');
$tags['image'] = $post_image[0];
}
$tags['description'] = PLS_Format::shorten_excerpt($post, 155);
$tags['address'] = @pls_get_option('pls-company-street') . " " . @pls_get_option('pls-company-locality') . ", " . @pls_get_option('pls-company-region');
$tags['author'] = $post->post_author;
break;
case 'other':
default:
// Home and other pages
$tags['itemtype'] = 'http://schema.org/LocalBusiness';
if (is_home()) {
$tags['title'] = pls_get_option('pls-company-name');
} elseif (isset($post)) {
$values = get_post_custom($post->ID);
// give Yoast SEO a hand setting the title
$tags['title'] = !empty($values['_yoast_wpseo_title'][0]) ? $values['_yoast_wpseo_title'][0] : $post->post_title;
} else {
$tags['title'] = '';
}
break;
}
$meta_data = self::process_defaults($tags);
// Memoize this output...
self::$page_tags = $meta_data;
return $meta_data;
}
